Amazon takes a calculated but confident approach to the matter – and that’s a good thing

Amazon takes a calculated but confident approach to the matter – and that’s a good thing

How many times in history can you remember a room full of competitive tech companies all in the same room with one common goal – not to compete, but to work together for something better? Now imagine that among these companies are lumbering giants of men, and you just imagined the room we were in earlier this week.

Along with other industry giants including Google, Samsung and Apple, Amazon has committed to the future of smart homes by joining the Connectivity Standards Alliance (CSA), a collaborative group of more than 550 companies working together on the cause.

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